About

Have you ever looked through a sketchbook?

Sometimes it is messy. Sometimes it is clean. But the purpose is always the same: a sketchbook is where ideas get worked out. It is where you explore, test, revise, and discover what you actually mean.

Most sketchbooks stay private. But I believe there is real power in doing the work out in the open. I call that thinking out loud.

When you see a solution that feels sharp and helpful, it is natural to ask, “Show me how you got here.” You want to see the steps behind the outcome. You want to know the thinking, not just the conclusion. And sometimes you want to confirm the right problem was being solved in the first place.

That is what this sketchbook is for.

For an artist, “showing the work” might look like early renderings and rough studies. For a designer, it might look like frameworks, diagrams, experiments, and multiple solution paths. Either way, the goal is the same: make the process visible so learning is transferable.

And this sketchbook is not limited to paper. It shows up in notes, index cards, sticky notes, drawings, voice memos, and digital spaces like FigJam, Google Docs, and Notion.

Keep Going Sketchbook is a way of working and a way of living: documentation, iteration, encouragement, and forward motion. It is a place to practice taking the next step, even when the work feels unfinished.

Because the goal is not perfection.

The goal is to keep going—until the idea becomes real.

If you want to follow along, subscribe to get new sketches, notes, and “thinking out loud” experiments—delivered as they happen.